“I want my business to make a positive impact on the community, but I don’t have the knowledge, the manpower or the time to figure it out.”
PATHWAYS
TO
COMMUNITY
Three Keys To Community Engagement
Pathways to Community
Creasy Woolfolk Concepts
1.Increased Revenue
Engaging with the community can lead to increased customer loyalty and repeat business, which directly boosts revenue. Customers are more likely to support businesses that are actively involved in their communities. (Harvard Business School Online).
“According to studies, 77% of consumers prefer to purchase from companies committed to making the world a better place.”
2.Better Brand Affiliation
Companies that prioritize community engagement often enjoy stronger brand loyalty. This is because consumers and investors are increasingly prioritizing corporate social responsibility (CSR) when making purchasing and investment decisions. (Harvard Business School Online).
“Approximately 70% of Americans believe it’s important for companies to positively impact the world, and 73% of investors consider a company’s environmental and social efforts in their investment decisions”
3. Notable Employee Recruitment and Retention.
Employee engagement, which is boosted by community involvement, leads to lower turnover rates and higher productivity. (McKinsey & Company) (Lethbridge Community Foundation).
“Gallup reports that companies with high employee engagement see 21% higher profitability, 17% higher productivity, and 10% higher customer ratings.”
Additionally, companies with engaged employees see a 41% reduction in absenteeism and a 59% reduction in turnover.”
A Message From Iris
PATHWAYS TO COMMUNITY
CREASY WOOLFOLK CONCEPTS
Creates Awareness of Your Company
Favorable Perception Among Clients
Creates Positive Work Culture
Enhances Company Reputation
Attractive Recruitment Benefit
Benefits Your Community
Determine Financial Commitment
Identify and Create Council of Representatives
Creates Positive Work Culture
Enhances Company Reputation
Attractive Recruitment Tool
Benefits In Your Community
PATHWAYS
TO
COMMUNITY
PROGRAM DEVELOPMENT
PATHWAYS
TO
COMMUNITY
5 STEP BLUEPRINT
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